Beautyworld Key Visual

Beautyworld worldwide: The perfect platform for all beauty professionals

For 25 years, Messe Frankfurt has been holding international trade fairs under the Beautyworld brand and providing the beauty industry with a platform for the exchange of information about the cosmetic, wellness and spa sectors.

All events are aimed at the operators and staff of beauty salons, hairdressing salons, nail studios, hotels, spas, the retail and wholesale trades, and students of professional beauty academies.

With five Beautyworld events, in Dubai, Tokyo, Osaka, Fukuoka, Nagoya and Riyadh, Messe Frankfurt enables exhibitors and visitors to make new business contacts and conclude valuable deals.

Beautyworld Middle East

Beautyworld Middle East Keyvisual 2023

30 October – 1 November 2023, Dubai, UAE

Beautyworld Middle East is the biggest international fair for beauty and wellness products, fragrances and beauty accessories in the Middle East and one of the leading beauty trade shows worldwide. Beautyworld Middle East has been the most important platform for the sector in one of the world’s fastest growing markets for more than 20 years and a venue at which trade visitors can be sure of finding global products and brands.

  • Date: 30 October – 1 November 2023
  • Venue: Dubai International Convention & Exhibition Centre, Dubai, United Arab Emirates
  • Number of visitors: 52,760 Besucher (2022)
  • Number of exhibitors: 1,442 (2022)


Messe Frankfurt Middle East GmbH
Phone +971 4 389 4500


Beautyworld Saudi Arabia licensed to Al-Harithy Company for Exhibitions Ltd.

Beautyworld Saudi Arabia Keyvisual

9 – 11 May 2023, Riyadh, Saudi Arabia

Beautyworld Saudi Arabia licensed to Al-Harithy Company for Exhibitions Ltd. offers suppliers of cosmetics, skincare, haircare, salon supplies and fragrances a new pathway into one of the the most important beauty and wellness markets in Middle East.

  • Date: 9 – 11 May 2023
  • Venue: Riyadh International Convention and Exhibition Centre
  • Visitors: 5,102 (2019)
  • Exhibitions: 195 (2019)


Messe Frankfurt Middle East GmbH
International Sales
Phone +971 4 389 4500

Al-Harithy Company for Exhibitions Ltd.
Domestic  Sales
Phone +966 2 654 63 84


Beautyworld Japan Tokyo

Beautyworld Japan Tokyo Keyvisual

15 – 17 May 2023, Tokyo, Japan

Beautyworld Japan Tokyo is the leading beauty fair for the Japanese cosmetic market, one of the world’s biggest beauty markets. There, visitors from the retail trade and salons search primarily for new trends, products and services for cosmetics, beauty salon furnishings, hair and nail care and wellness.

  • Date: 15 – 17 May 2023
  • Venue: Tokyo Big Sight, Japan
  • Number of visitors: 59,047 (2022)
    Number of exhibitors: 672 (2022)


Team Beautyworld Japan
Phone +81 3 3262 8939


Beautyworld Japan Osaka

Beautyworld Japan Osaka Key visual 2023

16 – 18 October 2023, Osaka, Japan

The fair is aimed at beauty professionals in western Japan, the country’s second biggest economic region. Beautyworld Japan Osaka made its successful debut in October 2006 and, alongside its sibling events in Tokyo, Fukuoka and Nagoya represents a supplementary platform in one of the world’s biggest cosmetic markets.

  • Date: 16 – 18 October 2023
  • Venue: INTEX Osaka, Osaka, Japan
  • Number of visitors: 25,637 (2021)
  • Number of exhibitors: 341 (2021)


Team Beautyworld Japan
Phone +81 3 3262 8939


Beautyworld Japan Fukuoka

Beautyworld Japan Fukuoka Keyvisual

6 – 8 February 2023, Fukuoka, Japan

Beautyworld Japan Fukuoka is the beauty event in the Kyushu region in the south of Japan. Complementing the brand fairs in Tokyo, Osaka and Nagoya, Beautyworld Japan Fukuoka is aimed specifically at the local market of the Fukuoka prefecture, an economic region with a high density of beauty salons and cosmetic service providers.

  • Date: 6 – 8 February 2023
  • Venue: Marine Messe Fukuoka, Fukuoka, Japan
  • Number of visitors: 4,213 (2022)
  • Number of exhibitors: 126 (2022)


Team Beautyworld Japan
Phone +81 3 3262 8939


Beautyworld Japan Nagoya


24 – 26 July 2023, Nagoya, Japan

Beautyworld Japan Nagoya is a valuable meeting place for beauty-related companies looking to expand their business in the Chubu region. It serves the industry’s strong demand. The inaugural edition is set to take place in July 2023 in Nagoya the capital and largest city of Aichi Prefecture.

  • Date: 24 – 26 July 2023
  • Venue: Portmesse Nagoya
  • Visitors: 7,000 (planned)
  • Exhibitors: 200 (planned)


Team Beautyworld Japan
Telefon +81 3 3262 8939


Further trade fairs in the consumer goods sector

Find out more about further trade fair topics and dates.

More information