Beautyworld Keyvisual

Beautyworld worldwide: The perfect platform for all beauty professionals

For more than 20 years, Messe Frankfurt has been holding international trade fairs under the Beautyworld brand and providing the beauty industry with a platform for the exchange of information about the cosmetic, wellness and spa sectors.

All events are aimed at the operators and staff of beauty salons, hairdressing salons, nail studios, hotels, spas, the retail and wholesale trades, and students of professional beauty academies.

With five Beautyworld events, in Dubai, Tokyo, Osaka, Fukuoka and Jeddah, Messe Frankfurt enables exhibitors and visitors to make new business contacts and conclude valuable deals.

Beautyworld Middle East

Beautyworld Middle East Keyvisual 2021

31 October – 2 November 2022, Dubai, UAE

Beautyworld Middle East is the biggest international fair for beauty and wellness products, fragrances and beauty accessories in the Middle East and one of the leading beauty trade shows worldwide. Beautyworld Middle East has been the most important platform for the sector in one of the world’s fastest growing markets for more than 20 years and a venue at which trade visitors can be sure of finding global products and brands.

  • Date: 31 October – 2 November 2022
  • Venue: Dubai International Convention & Exhibition Centre, Dubai, United Arab Emirates
  • Number of visitors: 44,256 (2019)
  • Number of exhibitors: 1,803 (2019)


Messe Frankfurt Middle East GmbH
Phone +971 4 389 4500

Beautyworld Saudi Arabia licensed to Al-Harithy Company for Exhibitions Ltd.

Beautyworld Saudi Arabia Keyvisual 2021

20 – 22 February 2022, Riyadh, Saudi Arabia

Beautyworld Saudi Arabia licensed to Al-Harithy Company for Exhibitions Ltd. offers suppliers of cosmetics, skincare, haircare, salon supplies and fragrances a new pathway into one of the the most important beauty and wellness markets in Middle East. Saudi’s thriving beauty sector will benefit from a new trade exhibition in Jeddah.

  • Date: 20 – 22 February 2022
  • Venue: Riyadh Front Exhibition and Convention Center
  • Visitors: 5,102 (2019)
  • Exhibitions: 195 (2019)


Messe Frankfurt Middle East GmbH
International Sales
Phone +971 4 389 4500

Mr Hisham Nauman
Al-Harithy Company for Exhibitions Ltd.
Domestic  Sales
Phone +966 2 654 63 84

Beautyworld Japan

Beautyworld Japan Keyvisual

16 – 18 May 2022, Tokyo, Japan

Beautyworld Japan in Tokyo is the leading beauty fair for the Japanese cosmetic market, one of the world’s biggest beauty markets. There, visitors from the retail trade and salons search primarily for new trends, products and services for cosmetics, beauty salon furnishings, hair and nail care and wellness.

  • Date: 16 – 18 May 2022
  • Venue: Tokyo Big Sight, Japan
  • Number of visitors: 36,986 (2021)
    Number of exhibitors: 509 (2021)


Team Beautyworld Japan
Phone +81 3 3262 8939

Beautyworld Japan Osaka

Beautyworld Japan West Keyvisual 2021

24 – 26 October 2022, Osaka, Japan

The fair is aimed at beauty professionals in western Japan, the country’s second biggest economic region. Beautyworld Japan Osaka made its successful debut in October 2006 and, alongside its sibling events in Tokyo and Fukuoka, represents a supplementary platform in one of the world’s biggest cosmetic markets.

  • Date: 24 – 26 October 2022
  • Venue: INTEX Osaka, Osaka, Japan
  • Number of visitors: 36,986 (2020)
  • Number of exhibitors: 224 (2020)


Team Beautyworld Japan Osaka
Phone +81 3 3262 8939

Beautyworld Japan Fukuoka

Beautyworld Japan Fukuoka Keyvisual

7 – 8 February 2022, Fukuoka, Japan

Beautyworld Japan Fukuoka is the beauty event in the Kyushu region in the south of Japan. Complementing the brand fairs in Tokyo and Osaka, Beautyworld Japan Fukuoka is aimed specifically at the local market of the Fukuoka prefecture, an economic region with a high density of beauty salons and cosmetic service providers.

  • Date: 7 – 8 February 2022
  • Venue: Fukuoka Kokusai Center, Fukuoka, Japan
  • Number of visitors: 3,818 (2021)
  • Number of exhibitors: 122 (2021)


Team Beautyworld Japan
Phone +81 3 3262 8939